Quality Reefkeeping for Less™
Our Promise
It's simple. We promise to be there when you need us.
We stand behind all of our products with a satisfaction guarantee, a 3 year prorated limited warranty
and unlimited lifetime support, based in the U.S.A
Core Values
We believe all of our products should be:
Affordable
Spend more money on what is truly important – corals & fish
Well-built
So they are durable and last longer
Thoughtfully Designed
So they work well and are easier to use
Exceptional Service
We promise to be there when you need us, before the sale and any time after it
Our Dealers
Our dealers are our lifeblood.
Our dealers are on the front lines, interacting with the folks who are either already using or considering using our products and we consider them critical to the long term success of our brand.
Here's what we do to support them:
Wholesale Only
We do not sell our products direct to consumers
Healthy Profit Margin
We put more money back into our dealers pockets with margins that are higher than industry average
Lifetime Support
We provide lifetime support on all products
Our Products
Simplicity Aquatics was founded by aquarists that thought affordability and quality should not be mutually exclusive qualities.
DC Protein Skimmers
for great value and performance
DC Pumps
offer power and control
Coral Dipping Container
makes dipping easier
Standard & Modular Dosing Containers
to get organized
Water Care
including filter media, socks & holders